Agency Partner Program
Grow your retainers with Blotout.
Partner with Blotout for the signal layer that gets more out of every creative you run.
The agencies pulling ahead own the signal layer
Signal loss isn't just your client's problem — it's your opening. Performance marketing has come down to two levers: creative and signal. You've got creative handled. Signal is the one quietly breaking under you, and it gets harder every quarter as browsers, devices, and consent keep tightening. The agencies pulling ahead didn't wait for the pixel to hold. They took ownership of the signal layer — and turned it into a managed service their clients can't replace them on.
The infrastructure performance marketers build on
Blotout is the stable, first-party, server-side layer your media sits on. Consent is bundled in, so staying compliant doesn't cost you signal. Your AI tools, data lakes, and MMM/incrementality all sit neatly on top of the same layer. A stack you can stand behind in any client review.
5,000+
brands
50+
channels
SOC 2 + HIPAA
compliant
Minutes
to go live
EdgeTag
Server-side signal delivery
Recovers signal your clients are losing to ad blockers, iOS, and Safari ITP — delivered server-side to Meta, Google, Klaviyo, and 50+ destinations. First-touch, last-touch, and audience-level insight come built in, so the basics of measurement are covered from day one.
Recovers signal lost to ad blockers, iOS, Safari ITP
First-touch, last-touch, and audience insight included
Free for the brand: 30-day trial, then 60 days at no cost on us
Live on Shopify in 15 minutes. Harder builds, we handle.
This is what most clients need fixed first — and most agencies don't yet know how much signal they're missing until they look.
Our existing partner ecosystem
Agency partners
"[ Agency quote: how Blotout made their media perform or kept a client. ]"
[ Name, Title, Agency ]
"[ Agency quote: the new margin line from partnering. ]"
[ Name, Title, Agency ]
"[ Agency quote: ease of working with the Blotout team. ]"
[ Name, Title, Agency ]
EdgeTag is where you start. Here's where agencies take it.
Once the signal layer is live, four managed service lines open up — each one a retainer your clients can't easily walk away from.
01
Measurement
Full-funnel visibility on first-party data. When you're the team that explains why Meta and Shopify disagree — and fixes it — you're not a media buyer anymore.
02
Consent
A misconfigured banner silently kills signal and ROAS. Blotout's first-party consent banner fixes both — and the gap is quantifiable before the sale.
03
Retention
Server-side tracking captures more emails that ad blockers and privacy browsers would otherwise strip — feeding cleaner, more complete lists into Klaviyo flows. For anonymous visitors, a partner integration surfaces additional contactable profiles. We help set up the sequences so paid and retention don't overlap.
04
Conversion optimisation
Shopify's native cart expires after 14 days because of browser cookie limits. Blotout persists cart state beyond that window — recovering sessions that would otherwise be lost permanently.
Evo AI is an on-site assistant built natively on the same data layer. With full visitor context from the ID graph, it supports and sells with the personalisation of a store associate who already knows the customer.
We handle onboarding, implementation, and ongoing support across all of these — you define the strategy.
Pick your track
Choose how you want to work with us. Each track sets you up differently — pick what fits, you can always talk to us if you're not sure.
Send us a client whose signal problem you'd rather have us fix directly. We handle the contract, billing, and delivery — you earn a referral fee for as long as they stay.
1
Generate your offer link
One click creates a unique referral link tied to your account. Share it with the client — every signup through that link is automatically attributed to you.
15% of client MRR in year one, 10% in year two — paid monthly, no delivery work required. Want to talk through the opportunity first instead?
Sell EdgeTag and Consent under your own pricing. Set it up yourself, start with one site free, and scale at standard rates as you add more.
1
Create your reseller account
Sign up with your agency details. No commercial conversation required to get started.
2
Your first site is NFR — free
Assign your first site as a Not-For-Resale licence. Run it free, learn the product, show clients what it looks like in practice.
3
Additional sites billed by volume, via Stripe
Every site beyond the first is charged at standard volume pricing. Billing runs through Stripe — no invoices to chase, no manual setup.
4
Follow the docs to go live
Step-by-step setup guides for Shopify, WordPress, and custom stacks. Most sites are live in under 15 minutes.
You set the client price — we don't see their invoices. Standard pricing applies; no negotiation needed to start.
Running a larger book of business, or want volume pricing and a custom commercial agreement instead of standard rates? We'll set the terms together on a call.
1
Book a call with the partner team
Tell us about your client base. We'll come back with volume pricing, custom terms, and — for non-standard stacks — implementation support, all set in one conversation.
Best for agencies with 50+ client sites, multi-site volume needs, or non-standard implementations.
Let's build the partnership.
Tell us about your clients, and we'll map the model that fits. It takes a couple of minutes.
Become a partner